Hunting for Bears at New Horizon Mall

Scavenger hunts still have the potential to build on-site traffic in retail centers, despite social distancing.

It was hunting season at New Horizon Mall (Rocky View County, Canada) last month, but no harm came to any animal. To mark Teddy Bear Picnic Day (July 10), the center hosted a fun Teddy Bear Scavenger Hunt. Bears were hidden all throughout the p[...] Tactics Subscribers Read More...

Retail Convenience in Pandemic Times

Amenities, Customer Service

Mall customer services teams are adapting to the pandemic reality and that includes updating on-site dispensers.

If you are the type of shopper to curse yourself for forgetting to bring reusable bags to the grocery store or rushing out to run an errand with your infant child without grabbing a few extra diapers, chances are the local mall's customer servi[...] Tactics Subscribers Read More...

BTS ’20: From the Runway to the Hallway

Catwalk Shows, Style Lounge

This mannequin fashion show was interactive but perfectly set up for social distancing.

Ready or not for their new on-site/online classrooms, students will soon head back to school and with this new season come two things: Tech tools and a refreshed wardrobe. Northpark shopping center (Ridgeland, USA) and its tenants delved right [...] Tactics Subscribers Read More...

3 Keys to a Flawless E-comm Experience

Mall Websites, Technology Lab

With retail landlords needing to collaborate with their tenants more than ever, delivering a quality B2B e-commerce experience is crucial.

It’s no secret that the pandemic has made digital channels a mainstay of revenue growth. E-commerce businesses are booming and those that were already leaning into digital are thriving. Conversely, companies that lacked the infrastructure for[...] Tactics Subscribers Read More...

Aussie Cinema Boosts Sales with Gaming

Entertainment, Special Events

Event Cinemas Innaloo offers a new twist on personalized entertainment.

Renting out an entire cinema projection room for your own little crew's entertainment might sound like a scene from a rom-com, but it's happening right now at Westfield Innaloo in West Australia. The center's Event Cinemas is offering "Game on [...] Tactics Subscribers Read More...

Tour Operator Launches Public Market Campaign

Food & Beverage, Sales Promotions & More

The award-winning Vancouver Foodie Tours pivoted quickly to try to support what was once one of its most popular stops.

Michelle Ng has seen first-hand how quickly COVID-19 brought retail trading to a halt. But it was during that imposed pause that the founder of Vancouver Foodie Tours found a new business model and mission.

Granville Island Delivery Co. is t[...] Tactics Subscribers Read More...

Mall Escape: Treehouse Unveiled at FVM

Amenities, Customer Service

The hangout has been a long time in the making and will serve as a focal point for visitors of all ages.

The tree has often been used as a symbol of life, strength, and growth, so its place as a grounding force at the heart of Fox Valley Mall's common area is opportune in these uncertain times. This week, the Illinois (USA) property's team is givi[...] Tactics Subscribers Read More...

Bad Comm Will Have You Eaten for Lunch

Shopping Center Business

Crystal Hyde of Scout Communications outlines the difference between marketing speech and crisis communication.

As a PR and corporate communications strategist, I have spent a career working with extremely talented marketing communications leaders and always admire the way they look at the world—with creativity and focus that pinpoints target customers[...] Tactics Subscribers Read More...

Masks Now Mandatory for Mirvac Staff

Property Management, Shopping Center Business

The Australian developer believes that other retail businesses will follow suit.

Mirvac Retail's management is taking more drastic sanitary measures at its shopping centers as Australian consumers continue to feel anxious about the potential spread of the coronavirus and the world braces itself for a second pandemic wave. T[...] Tactics Subscribers Read More...

Need a Mall Table? Book Ahead

Apps, Food & Beverage

One German shopping and leisure destination is now serving diners like arena sports fans.

If you think that enjoying an evening meal at the mall doesn't count as dining, you're about to eat your words because the number of similarities with high-street restaurants is growing, starting with table bookings.

Despite COVID-19 seeming[...] Tactics Subscribers Read More...