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Community Room, Food & Beverage, Fundraisers
The CSR scheme will help support independent restaurant owners across America.
It's no secret that COVID-19 has hammered restaurant sales. With patrons still grappling with dining-out jitters or unable to eat at their favorite local joints, Whole Foods Market has come up with a scheme to support eateries: Gourmet Date for[...]
Community Relations, Community Room
Place2Be launches its outreach campaign to improve children’s mental health.
Six years after launching the Children's Mental Health Week, Place2Be is as resolute as ever to raise awareness of the importance of paying close attention to the mental wellbeing of children and youths, especially during the pandemic. The UK c[...]
Wonder Bar is out to rescue fun and a few furry friends.
Kids aren't the only ones feeling antsy during COVID. Family pets are, too, so Wonder Bar at Asbury Park Boardwalk (New Jersey, USA) is welcoming patrons and their four-legged companions for Yappy Hour. Held daily (noon until 8 pm) during the s[...]
Entertainment, Food & Beverage
That’s one Aussie mall’s marketing trifecta as it tries to bump up trading.
There's a lot of screen time being clocked at the moment and that requires the appropriate amount of food to go with it. Not everyone will support the habit but the indulgence is keeping some businesses afloat, so it's no wonder that various ma[...]
Community Room, Fundraisers
Coquitlam Centre is among the backers of a new concept for community fundraisers.
The web is now the go-to place for community gatherings, putting additional pressure on non-profits to find creative alternatives to traditional IRL fundraisers. This year, Canada's SHARE Family & Community Services will be making its pitch onl[...]
Entertainment, Special Events
Aussie centers make the most of contactless installations and online promotion ahead of this Lunar New Year.
If your center's promotional team is doing things right, its marketing budget allocation for 2021 is likely skewed toward retail categories that fall within essential services. It's a smart way to keep shoppers coming as they did pre-COVID. But[...]
Food & Beverage, Sales Promotions & More
This Texan town square will cater to guests outdoors while its tenant eateries take care of dinner.
Lucky for the marketers at Southlake Town Square (Southlake, USA), Valentine's Day will fall on a Sunday this year. That's a good opportunity to bump up trading with themed promotions all weekend long.
The Texan center is nudging shoppers on[...]
Gifts with Purchase, Sales Promotions & More
The time might be ripe for more cross-property marketing alliances.
Joining forces for a community cause is nothing new to commercial property developers and their tenants, only, now, that cause is preventing more store and center closures. Splitting retail sales might be a big ask, but sharing marketing concep[...]
Customer Service, Services
Mall halls are eerily quiet these days, so retail operators are focusing more efforts where they can: online and on the street.
The holidays are over, but there are more gifting rituals to be performed over the next few months with Valentine's Day and the bridal season just around the corner, not to mention opportunities to show appreciation for essential workers and ot[...]
Social Media Campaigns, Technology Lab, Viral Advertising
Service firm uses its expertise and a dedicated marketing platform to sustain foodie habits.
In the heat of the action and at the head of a fast-moving brigade is where chefs feel most at home. The COVID-19 pandemic, however, is threatening to throw a growing number of them out of the kitchen. A team of logistics experts believes that [...]
