As a thoroughfare, Holt Renfrew Centre enjoys plenty of traffic. To retain some of the passersby and turn them into shoppers, the mall used interactive display modeling.

Telford Shopping Centre washed off the end-of-summer blues with a half-term showcase that focused on the latest fashion trends.

The Strand shopping center was host to some of Australia’s top fashion designers, who battled it out on the catwalk.

Canada’s TransLink gave its SkyTrain transportation campaign the style treatment.

Rosedale Center launched a blog site, staffed by a trend expert, in order to stay in touch with shoppers and promote hot sales.

Fashion events should be about more than models sashaying down a runway in the latest styles.

Although Quaker Bridge Mall enjoyed market dominance in teen fashion, the center was determined to attract families to its 25th anniversary celebrations. To do so, it created ‘Saturday Mall Fever’, events designed to be fun for teenagers and nostalgic for their parents. Sales increased 6% during the back-to-school season, and traffic increased nearly 12%.

Markville Shopping Centre forewent a live fashion show for its own fashion video, which was repeated 100 times and credited the clothing’s retailers. Apparel sales increased 16% as a result.

Northgate Mall put an interesting spin on Father’s Day: show off dad’s fashion flops from years past, and register him for a chance to win a $500 shopping spree.

Over 600 people attended Coventry Mall’s “Mom and Me Look Alike” Mother’s Day contest.