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Development News

Kanyon’s Bold Launch

Development News, Grand Openings

Kanyon showed some guts when it developed and hosted a launch party weeks before opening its doors to shoppers in the heart of Istanbul, Turkey.
Construction workers were still hammering away on the site when, three months ahead of the big event, the shopping centre implemented the first phase of its Underconstruction public relations programme. With input from its advertising agency, Re[...] Tactics Subscribers Read More...

Growing Pains & Gains

Development News, Shopping Center Business

Germany’s retail sector, like the national economy, is working through its jitters and attempting to build a brighter future.
It was 15 years ago that Germany’s wall came down. Numerous world-changing events have since taken over news headlines. Yet soundbites coming from the country’s streets tell tales of people still grappling with their new-found socio-economic[...] Tactics Subscribers Read More...
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