The Centre at Salisbury matched every dollar shoppers spent with Festive Money, which was used to bid on over 100 items at auction—including a new car. The average purchase per visit increased from $45 to $162.

Come Back Cards, a reward for shoppers during seasonal campaigns, helped to keep traffic flowing into North Dartmouth Mall.

Tinsel the Shopping Bear retained Shenango Valley Mall’s Christmas traffic by giving out gift cards daily.

Westmount Shopping Centre’s childcare facility, Let’s Play, gives mothers a chance to enjoy some easy shopping. The return has been outstanding: sales were up $5 million from last year, and mall visits increased by 700,000.

Westwood Mall enticed crowds back with a 90% off sale. Each merchant offered one item at a 90% discount for 15 minutes, and each sale was announced throughout the mall.

Elvis impersonator and singer Ray Maas helped Jessamine Mall ring in its 12th anniversary.

Beachwood Place bypassed construction traffic with an aggressive awareness campaign that was designed to provide shoppers with alternate access routes. Although 86 percent of shoppers used to come via the under-construction road, sales actually increased seven percent during construction.

Cambridgeside Galleria’s Annual Taxi Event is held to thank taxi drivers for bringing tourists to the center.

Houston Mall looked more like a hospital with staff and equipment from Houston Medical Center set up throughout. The Medical Center made itself known to shoppers, and the Mall enjoyed a strong boost to traffic and sales.

Kildonan Place was host to the YTV Vocal Spotlight called “The Great Canadian Talent Search”.