Keep Looking Up

Rives d’Arcins’ climbing wall was chock-full of merchandise.

Shoppers worked up a sweat last week at Klépierre's Rives d'Arcins shopping center (Bègles, France) as they ascended a climbing wall for a chance to win retailer prizes. The installation was purpose-built for the occasion, with handbags, pumps[...] Tactics Subscribers Read More...

You’re Craving This Right Now

The Galeries offers a simple way to guide shoppers to eateries.

Lynden Park Mall makes the most of its modest promotional budget.

As a small community center, Lynden Park Mall (Brantford, Canada) is no stranger to working the uneven retail playing field. This back-to-school season, with the help of Circus Strategic Communications, its team set up a trap of sorts for fashio[...] Tactics Subscribers Read More...

This F&B destination called on the experts to promote its launch.

The pain-point reliever serves customers on the Web and in stores.

The first bell has rung for retailers chasing back-to-school sales.

Staples courts college-bound students with a shopping guide and attractive contest.

What kind of student are you? This time of year begs the question for Staples marketers. The Canadian retailer believes that its ability to help customers find the furniture, décor, and supplies they'll need to head back to school greatly lies [...] Tactics Subscribers Read More...

For those with the travel bug, it pays to shop.

This week is a big one for The Shops at Wailea’s customers, especially those who’ve been staring at their travel reward balances and wishing that they’d go up a little quicker. The Hawaiian center has a deal for them: Spend a minimum of US[...] Tactics Subscribers Read More...

The touring event made a stop at a lifestyle center in time for Canada Day.

Outlet developer applies its winning formula to yet another property.

VIA Outlets can now count its Fashion Arena Prague Outlets among its centers that formally bring the style-obsessed together in search of the best deals on the latest looks. Technology, along with discounts, has a part to play in this scheme. [...] Tactics Subscribers Read More...