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Sales Promotions, Sales Promotions & More
Now isn’t the time to be wishy-washy about which target audience(s) your retail center values most.
If you love local shoppers so much, you should serve them like you mean it. These days, it isn't about garnering PR or CSR kudos but rather securing your retail base.
Until the end of the month, The Grove in Los Angeles is giving extra atten[...]
Celebrity Chefs, Food & Beverage, Live Demonstrations
Mall operators now need to focus more on adding community space virtually rather than on-site.
If patrons aren't ready yet to sit again at one of Fable Kitchen's dining tables, then the Vancouver (Canada) restaurant will gladly wait on them at home. Lately, the farm-to-table eatery has been promoting fixed-price virtual cooking experienc[...] Tactics Subscribers Read More...
Community Relations, Community Room, Seasonal Giveaways
A trio of community-focused centers tries to balance meeting shoppers’ needs and those of tenants hoping for more on-site traffic to support sales.
RioCan is helping shopping parents and their class-bound children to remain on their A-game, pandemic or not. Last week, three of its Ontario, Canada, properties—Burlington Center, Georgian Mall, and Oakville Place—jointly launched their ba[...]
Despite the pandemic-induced staycation trend, one airport operator is still counting on deal shoppers to show up online.
With more planes, trains, and automobiles confined at home since the start of the coronavirus pandemic, travel hub retailing has taken a beating. Showing its ability to respond quickly, one airport team has taken its convenience proposition onl[...]
Food & Beverage, Sales Promotions & More
This retail promotion begins online but ends right in consumers’ homes.
How would you like to have basketball pro, Blake Griffin check you in at your vacation hotel? Or perhaps, as a secret fan of TV's Desperate Housewives series, you're freaking out at the thought of star Eva Longoria being the chef that will shar[...]
The award-winning Vancouver Foodie Tours pivoted quickly to try to support what was once one of its most popular stops.
Michelle Ng has seen first-hand how quickly COVID-19 brought retail trading to a halt. But it was during that imposed pause that the founder of Vancouver Foodie Tours found a new business model and mission.
Granville Island Delivery Co. is t[...]
Apps, Food & Beverage
One German shopping and leisure destination is now serving diners like arena sports fans.
If you think that enjoying an evening meal at the mall doesn't count as dining, you're about to eat your words because the number of similarities with high-street restaurants is growing, starting with table bookings.
Despite COVID-19 seeming[...]
Amenities, Food & Beverage
Centropolis makes more room for shoppers who are ready to dine out again.
Weather isn't the only thing that threatens to put a damper on outdoor leisure this COVID-19 summer. Line-ups everywhere also have even the most resilient of consumers thinking twice about dining out, so Centropolis (Laval, Canada) has made a f[...]
Entertainment, Food & Beverage, Sales Promotions & More
Deerfoot City partners with PARK to bring the party lifestyle back to its retail block.
Lively patios, lawn games, communal summer leisure, and public art—you almost have to do a double-take when you spot these highlights on Deerfoot City's event roster. It seems like a mirage given the pandemic. However, the Canadian destinatio[...]
Customer Service, Food & Beverage, Sales Promotions & More
Consumers are staying in for meals more since the start of the COVID-19 pandemic, but some might still rather have someone else cook for them.
The pairing of bits and bytes isn't entirely new in the world of food retailing, but COVID-19 has sped up advancements in online F&B services. While customers have been ordering cheap eats for delivery via phone and on the Web for some time, th[...]