Could Your Shoppers Use An Eating Code?

This mall initiative helped consumers tell good food options from less healthy ones.

Mall food court patrons are used to studying menus for new dishes and combo deals. For a six-week stretch, though, one Australian center and its local municipal partner had them scanning for nutritional values, too. Last November 14 though De[...] Tactics Subscribers Read More...

Want Bounce-Back Shoppers? Feed Them.

Food & Beverage, Sales Promotions & More

Mall partners with its F&B retailers to keep tills ringing past the holidays.

The New Year does come with a certain shopper fatigue, so why not take a chore or two off your mall customers' list? One Canadian center is doing that all month long with an à la carte menu that will keep foodies well fed (without grocery shopp[...] Tactics Subscribers Read More...

It’s a Food Garden Date

Food & Beverage, Sales Promotions & More

Aussie shopping center tells its customers to come on in and eat up.

With a name like Garden City, it is not too surprising that this Australian center's marketers are keen on hosting shoppers outdoors. It's late spring in that part of the world, so they've come up with the perfect pop-up event for the season. [...] Tactics Subscribers Read More...

Shoppers Get their Passports to Flavor

Celebrity Chefs, Food & Beverage

Richmond Centre uses food to celebrate its community’s cultural diversity.

The City of Richmond, Canada, is known for its cultural diversity. Last month, the West Coast community came together to celebrate with its own signature event, the Richmond World Festival. Held on the Saturday of the Labor Day weekend to maximi[...] Tactics Subscribers Read More...

Want to Give Students a Hand?

Food & Beverage, Meal Card Programs

Mall food court eateries among participants in this meal plan program.

If you're the parent of a college freshman in Boulder, Colorado (USA), and can't stop worrying about your son or daughter's daily routine, there's a group of merchants just itching to help out. They'll assist with just about everything, except s[...] Tactics Subscribers Read More...

Chefs Cross Knives at Glatt

Food & Beverage, Live Demonstrations

The 2017 Golden Chef competition field has now been narrowed down to six.

Swiss foodies will have to wait until next spring to find out who will take the trophy in the 2017 Golden Chef (Der Goldene Koch) competition, but some of them were lucky enough to see the top contenders in action recently at Glatt shopping cent[...] Tactics Subscribers Read More...

Tramsheds to Open F&B Learning Hub

Food & Beverage, Live Demonstrations

Harold Park destination is hoping to share food and knowledge, as much as sell goods.

Tramsheds Harold Park won't open officially for another week, but the Sydney destination is already making inroads in the F&B market with buzz surrounding a multi-purpose space built with the community in mind. Last week, the Australian food [...] Tactics Subscribers Read More...

Garden City Adds Star Power to Lab Kitchen

Food & Beverage, Live Demonstrations

Aussie mall’s live event series can make any mall-bound foodie salivate.

Sorry folks, but you cannot become a chef after one live food demo. It's hard to avoid dreaming about it, though, when the person sharing valuable tricks of the trade is a star. That kind of neophyte-to-expert psychology works wonders in the fas[...] Tactics Subscribers Read More...

A Center Picnic Concierge: Whaaat?

Customer Service, Food & Beverage

The Americana at Brand launches a new service to welcome shoppers outdoors.

You know you've landed at an upscale shopping center when you can call on a Parkside Concierge to plan your family's picnic. The Americana at Brand, a Caruso Affiliated property in California, has launched the new summer service that will be ava[...] Tactics Subscribers Read More...

Hillsdale Launches Mobile Food Market

Food & Beverage, Sales Promotions & More

Off the Grid ensures ongoing F&B service during major mall construction work.

What do you do when your once busy food court turns into a pile of rubble? You think fast and come up with alternate venue. At Hillsdale Shopping Center (Hillsdale), that secondary spot is its parking lot. The California mall recently partnered [...] Tactics Subscribers Read More...

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