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Décor Themes

Watch Out for Po and Crew this Holiday Season

Décor Themes, Special Events

DreamWorks has another DreamPlace in store for shoppers.

Well, we could have seen this one coming. DreamWorks Animation is getting set to kick some holiday marketing behind again this year when it brings its DreamPlace to malls across the United States and in the UK. This time the visual theme will be[...] Tactics Subscribers Read More...

Does Your Mall Offer Floating Yoga?

Entertainment, Special Events

UK CBD retail destination gives the yoga flow workout a whole new meaning.

Okay, asking your shopping center's events team whether or not it offers floating yoga isn't really a fair question. It helps to be in the right setting to do that, and Paddington Central is lucky enough to be located by the water in the heart o[...] Tactics Subscribers Read More...

Malls Give Gamers Pokémon GO Gyms

Entertainment, Special Events

Trainers flock to the mall to chase virtual characters and grab some goodies.

It was Pokémon GO mania at Colonie Center a couple of weekends ago when the Albany (New York) mall launched a month long celebration of the popular game. In addition to featuring PokéStops, the center opened a pop-up gym that boosted its shopp[...] Tactics Subscribers Read More...

Dog Days of Summer at Queen’s Quay

Entertainment, Special Events

Posh Pooches are about to hit the red carpet at the Toronto center.

It's hot and muggy in Toronto this time of year, but it won't prevent dog lovers from spoiling their pets this coming weekend by taking them to Queen's Quay Terminal's Haute Dog event. It will all happen under the big tent. “We are expectin[...] Tactics Subscribers Read More...

Radioeins in Summer Session at Bikini Berlin

Entertainment, Special Events

The live broadcast series that took place on the center’s rooftop is coming to an end.

You usually have to attend gala fundraisers to see which faces are behind your favorite radio host voices. Not in Berlin, not this summer. A team from the RBB 95.8 Radioeins station has been presenting weekday evening segments live on the Bikini[...] Tactics Subscribers Read More...

Xscape Yorkshire Gets Snowzone to Wakefield

Entertainment, Special Events

Trinity Walk shoppers beat the summer heat with some snow sledging runs.

Some 50 tonnes of snow kept shoppers at Trinity Walk last weekend. The shopping center is located in Wakefield, UK, so no this was not a freakish act of nature. It was pure unexpected entertainment. The center teamed up with Snozone from Xsca[...] Tactics Subscribers Read More...

The Gruffalo Gets Styled at The Broadwalk

Entertainment, Special Events

UK center launches weekly children’s program ahead of character appearance.

Anyone can use a little style upgrade once in a while, even a monster like The Gruffalo. Earlier this week, the popular children's book character got a complete makeover at the hands of young visitors to The Broadwalk Centre in Edgeware, UK. [...] Tactics Subscribers Read More...

Titanic Brought to Life at Royal Victoria Place

Entertainment, Special Events

Experiential and educational exhibition transports mall visitors onto the iconic ship.

History buffs and fans of epic tales are being well served these days at the Royal Victoria Place (RVP) in Kent, UK. Until August 21, the center and media partner Times of Turnbridge Wells are hosting The Titanic, a highly interactive touring ex[...] Tactics Subscribers Read More...

The Great Musical Escapades

Entertainment, Special Events

Quartier DIX30 is about to wrap-up a five-week program of live world music.

It began with African dance in the square on July 14 and since then, shoppers from the Canadian city of Brossard and the Greater Montreal area have had a destination to celebrate a summer of arts and culture: Quartier DIX30. Until August 6, the [...] Tactics Subscribers Read More...

Eyre Shopping Centre: Pull Up a Seat

Entertainment, Special Events

Eyre Shopping Centre arranged for visitors to have a cuppa with St. Nick.

Fancy a cuppa with St. Nick? Visitors to Eyre Shopping Centre in Ireland could last year when he welcomed them during Evening Tea with Santa events. Held at 7 p.m. inside Burger King on December 17, 18, 21, and 22, the gatherings cost €10 (11 [...] Tactics Subscribers Read More...

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