Should Malls Point Out That Services Are for All?

Cadillac Fairview’s London mall team seems to think so and two community groups are on board.

You'd think it would be a given, but the reality is that not all shopping centers uphold acceptable accessibility and special need service standards. CF Masonville Place (London, Canada), for one, has set the bar a little higher for itself. In [...] Tactics Subscribers Read More...

Cadillac Fairview Brings Music to Shoppers’ Ears

Customer Service, Services

With malls looking for business well beyond in-store shopping, they’ve become choice partners for entertainment companies and digital platforms.

This isn't a metaphor, but a fact. Cadillac Fairview (CF) is officially an Apple Music curator, offering its shoppers the "Meet You There" playlist of its top-30 picks of the moment to enjoy.

The collaboration not only gives CF a good marke[...] Tactics Subscribers Read More...

What’s Next: Holistic Retail Therapy

Customer Service, Services

After several years of keeping shoppers active, this mall-based program just got a reboot.

We know what you're thinking: More mindless consumption under the disguise of stress-relieving leisure activities. Not quite. These days, delivering retail therapy is less about making purchases and more about providing a retail-based environme[...] Tactics Subscribers Read More...

Melbourne Central Hopes for a Hit with The Returning

Customer Service, Gift Cards, Services

Melbourne Central eases shoppers’ purchase returns to boost gift card sales and help a partner charity.

There's no trailer for The Returning, but Melbourne Central's newest customer service offer sure sounds like a hair-raising blockbuster. The Australian center will launch it tomorrow, giving shoppers the option to return their new and unwanted [...] Tactics Subscribers Read More...

No Bark, but Big Bite

Amenities, Customer Service, Services

Mercato was built for shoppers, but catering to their pets has set it apart.

Someone at Mercato has figured out that one way to shoppers' wallets—and snapping a greater chunk of the retail market—was through their furry friends. The Madison Marquette property in Naples, Florida, is making the most of the warm local [...] Tactics Subscribers Read More...

The Luxury Brand Alliance

Customer Service, Services

This might be the era of retail mindfulness, but some shoppers still seek upscale experiences.

Shopping centers that position themselves in the upscale niche have become very good at eliminating pain points for customers. Too many bags? There's hands-free shopping. Parking congestion becomes someone else's problem, thanks to valet statio[...] Tactics Subscribers Read More...

Farm2Market Takes Stalls on the Road

Customer Service, Services

The Aussie delivery service is on a mission to connect small farm producers and consumers.

Farmers' markets are often seen as quaint additions to shopping centers' seasonal food event rosters, but their popularity signals a much deeper change in consumer habits. Cravings for fresh, organic, and locally sourced produce have given farm[...] Tactics Subscribers Read More...

Open Concept: Mirvac Woos Mobile Workers

Amenities, Services

Mirvac’s second work hub trial to begin next week in Queensland.

Hatch is about identifying opportunities to relieve consumer pain points creatively, even if it means disrupting the retail model. Mirvac's innovation program led to the trial of The Third Place work hub at Broadway Sydney. Close to 3,000 bookin[...] Tactics Subscribers Read More...

A Literature Dispenser? Klépierre Offers One

Customer Service, Services

An online community publishing platform is helping authors find new audiences, even at the mall.

Arcades (Noisy-le-Grand, France) is serving up quick reads along with refreshments from its vending machines. The Klépierre shopping center is the latest in a rapidly growing list of high-traffic places to offer a literary work dispenser from S[...] Tactics Subscribers Read More...

Parking Here Is a No-brainer

Customer Service, Services

Parking customers’ vehicles is just one of the perks that this valet service offers.

The business of helping shoppers get around as painlessly as possible seems to be increasingly tech-based, even in delivering such a people-reliant service as car valet. It's giving customers at a Canadian mall one more reason to visit. Squar[...] Tactics Subscribers Read More...