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Community Relations

Accumulator Challenge Boosts Donations

Community Room, Fundraisers

There's nothing like a dare to move people to action. In The Mall Luton's case, it was for the greater good. The UK shopping center encouraged its management staff to enter a fun competition to raise funds for charity, splitting them into four t[...] Tactics Subscribers Read More...

Art on the Walk in Anaheim

Community Relations, Community Room

Some shopping centers have their temporary retail rosters and Anaheim GardenWalk has its "Art On The Walk" program, only its initiative revolves around the local cultural community. The California center has made it part of its mandate to suppor[...] Tactics Subscribers Read More...

Mall Princesses Break World Record

Charity Partnerships, Community Room

Trinity Walk and its partner, Forget Me Not Children’s Hospice, needed 420 people to show up dressed like princesses in order to beat the current Guinness World Record. They got more than that this past August 6 and counted 433 guests, to be p[...] Tactics Subscribers Read More...

Youths Breathe New Life into Dawson Mall

Community Relations, Community Room

When the Blacktown City Council team designs a permanent upgrade to the Dawson Mall district in New South Wales (Australia) next year, chances are they'll have a group of local youths to thank for helping to crystallize its vision. This past spr[...] Tactics Subscribers Read More...

People, Grab Your Shovels

Community Room, Fundraisers

The Mall Wood Green has just found a new twist on the non-profit activity station. While the holiday season sees many organizations run gift-wrapping stations to solicit donations from shoppers, the UK center has local community groups and chari[...] Tactics Subscribers Read More...
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