Is it the Weekend Yet?

The holidays are over, but this California center keeps the party going for young and old.

Tricks and treats are usually the stuff of Halloween events, but the Hillsdale Shopping Center team is making an exception for its Kid's Club. It has a Mardis Gras-themed program in store for members, including a magic show packed with jaw-dropp[...] Tactics Subscribers Read More...

Kids Discover Languages at a Mall Clubhouse

Community Room, Mall Clubs

Short Pump Pals turns kids into curious citizens of the world for a day.

Today's children are often described as being born wired for technology. The same could be said for their adaptability to other languages and cultures. A lot of that comes down to opportunities like the one that Short Pump Town Center provided e[...] Tactics Subscribers Read More...

SouthBay Pavilion Helps #CoolKidsSave

Community Room, Mall Clubs

California center brings big financial concepts to children’s level.

April 16 is International Children's Day, which also happens to fall during Financial Literacy Month. SouthBay Pavilion will be honoring both when it hosts its second annual Cool Kids Save event. This year, the California center partnered wit[...] Tactics Subscribers Read More...

Vicinity Centres Relaunch Aussie Hoops Program

Community Room, Mall Clubs

Children’s basketball fever is about to spread to shopping centers across Australia.

We can already picture the headlines during the 2032 Olympic Summer Games: "Melbourne Basketball Star Learned to Play Thanks to Local Mall." If Vicinity Centres has its way, this may very well become reality. The retail asset manager has teamed [...] Tactics Subscribers Read More...

Wild West Club for Kids Opens at Bower Place

Community Room, Mall Clubs

Canadian center embraces its Red Deer, Alberta, roots with a new themed club for children ages seven through 14.

LEGO bricks did not exist in the Old West, but children don’t tend to get hung up on details like that. Late last month, they happily participated in a LEGO-themed launch for the new Wild West Club for Kids at Canada’s Bower Place. Over the [...] Tactics Subscribers Read More...

MilestonePod Releases Upgraded App

Community Room, Mall Clubs

Supporting people’s running habits might teach you a thing or two about their shopping patterns, and help your mall gain their loyalty.

Runners are, generally speaking, creatures of habit. They stick to a certain type of shoes, athletic clothing, hydration pack, and electronic gadgets, not to mention a training schedule. That makes them ideal targets for retail marketers looking[...] Tactics Subscribers Read More...

CDC Releases Mall-Walking Guide

Community Room, Mall Clubs

The organization compiles common-sense guidelines, practical examples and sensible considerations for planning your own mall-walking program.

If you've ever considered setting up a mall walking program, or you have one you'd like to get more from, help has come from an unexpected quarter: the Centers for Disease Control and Prevention (CDC). The organization released Mall Walking: [...] Tactics Subscribers Read More...

Kids Get Moving

Community Room, Mall Clubs

Moreno Valley Mall’s revamped kids club takes members away from the center court and into the shops.

Moreno Valley Mall doesn’t capture data yet on the families that attend its monthly events, but it will soon. The California center has just revamped its club program to offer sessions that will encourage kids to be more active physically, men[...] Tactics Subscribers Read More...

Pool School

Community Room, Mall Clubs

Dolphin Shopping Centre helps teach local residents water safety in the pool and at the beach.

James Lane used to rely on his armbands to tackle the water at his local pool. But after just one week of lessons at Splash School, the six-year old from Poole, UK, is swimming on his own. James is one of 50 children who are learning to stay saf[...] Tactics Subscribers Read More...

Riverside Femme

Community Room, Mall Clubs

Riverside Shopping Centre offers its female clients an exclusive lifestyle club.

Hemel Hempstead, UK, may not be a fashion destination for the world’s rich and famous, but the area now boasts its own set of socialites. On 10th May, Riverside Shopping Centre officially entered the local scene when it launched Riverside Femm[...] Tactics Subscribers Read More...