About Us
Welcome to Tactics Online, the weekly news source for shopping center and retail professionals worldwide!
Now with a weekly reach of more than 6,500 readers, Tactics Magazine has been the industry’s leading shopping center marketing trade publication for 30 years—and it keeps getting better.
With a mission to inform, connect, acknowledge, and inspire both commercial real estate leaders and newcomers to the industry, Tactics has expanded its content to share strategies relating to every aspect of the shopping center business, including property development, leasing, center management and maintenance, retail store operation and promotion, professional development, and more. That’s in addition to continued coverage of advertising campaigns, seasonal programs, sales promotions and events, technology-based amenities and acivations, and other marketing initiatives.
Tactics Magazine – Website and Digital Special Editions
Tactics Magazine delivers weekly news posts online as well as in these quarterly digital special editions:
- Issue I: Gen Z & Entertaining Families / Annual Shopping Center Directory
- Issue II: The Holiday Edition
- Issue III: The Technology Guide
- Issue IV: Sales Promotion & Events: Food & Fashion Focus
News on the Go
Do you like to access your news updates on the go? We’ve got you covered. With the Tactics Online platform comes a responsive mobile website.
Engaging and Relevant Content
Tactics has been re-imagined to assist professionals who are responsible for marketing and managing shopping malls, open-air centers, lifestyle and town centers, outlet centers, retail parks, and mixed-use developments. If you work in commercial real estate, then Tactics is for you. Enjoy the read.