First Impressions: Artists Take Over the Mall

It turns out that a shopping center property is an ideal canvas for large-scale public art.

It takes human beings just a few seconds to pass judgement on an experience, be it a first encounter with another person or discovering a new environment. That could work in an Aussie shopping center's favor after it left it up to local and inte[...] Tactics Subscribers Read More...

How Insta-ready Is Your Shopping Center?

Décor Themes, Design Studio

Leading shoppers on a colorful design journey can produce a valuable marketing return.

If you think that treating your center's indoor and outdoor environment as a photo set is a luxury and not a marketing necessity, think again. Consumers' social posting habit doesn't seem to be fleeting. In fact, it's feeding online influencers [...] Tactics Subscribers Read More...

Shoppertainment on the Fringe in Melbourne

Development News, Shopping Center Business

The tables are now set at GPT Group’s new dining, entertainment, and art precinct.

It's not what (or who) you know, it's where you go. The GPT Group and its marketers have used the notion to position a new Melbourne CBD destination, which they promise shoppers will be worthy of their time, money, and social posts. The ELLA [...] Tactics Subscribers Read More...

On Track: Pike & Rose Is LEED Gold

Development News, Sustainability

FRIT stays the sustainability course in developing its community-anchored project in Maryland.

Federal Realty Investment Trust (FRIT) has achieved Gold LEED certification for the latest stage of its Pike & Rose mixed-use development in North Bethesda, USA. The 24-acre project has several significant eco-mindful elements, including a solar[...] Tactics Subscribers Read More...

Open Concept: Mirvac Woos Mobile Workers

Amenities, Services

Mirvac’s second work hub trial to begin next week in Queensland.

Hatch is about identifying opportunities to relieve consumer pain points creatively, even if it means disrupting the retail model. Mirvac's innovation program led to the trial of The Third Place work hub at Broadway Sydney. Close to 3,000 bookin[...] Tactics Subscribers Read More...

Urban Targets: Foodie Commuters

Food & Beverage, Sales Promotions & More

Tourism outfits and transportation authority teamed up to create a hop-on-hop-off scheme for culinary buffs.

Metro Vancouver is one of the most culturally diverse regions in Canada. If you're a tourist looking to eat your way around the world, this would be a good place to do it. Just hop on the SkyTrain and "dine the line." Earlier this month, the [...] Tactics Subscribers Read More...

Tackling Body Hang-ups

Charity Partnerships, Community Room

A UK shopping center’s community outreach project will transform positive messages into a dress to impress.

Social posts about ditching layers and having fun with clothing in the summer months might help to sell shorts and crop tops, but they also deliver painful blows to those struggling with body image issues. That has inspired a shopping center tea[...] Tactics Subscribers Read More...

MetroNational’s MCM Redevelopment a Go

Development News, Shopping Center Business

The year ahead will be one of planning and consultation to establish a blueprint for a revamped super-regional destination.

MetroNational took an important step toward launching its Memorial City Mall redevelopment in Texas, hiring Trademark Property Company as lead planner for the project. The 1.7 million-sq.ft. super-regional center's south mall will get a complete[...] Tactics Subscribers Read More...

What’s Next: Nature-anchored Retail

Décor Themes, Design Studio

If there is such a thing as slow shopping, this Romanian property has the perfect environment for it.

Like the line separating physical from online retailing has all but disappeared, so too has the barrier between indoor and outdoor environments. This week, we highlight one European property that has fully joined the movement that's taking consu[...] Tactics Subscribers Read More...

Divide & Conquer: Shopping Days for Him & Her

Sales Promotions & More, Special Events

While some retail destinations embrace to the gender-neutral trend, Shoppi Tivoli tries to tap into female and male sensibilities.

Consumers might be in full control of their shopping journeys, but it doesn't mean that retail teams shouldn't do everything they can to anticipate their customers' needs. Shoppi Tivoli (Spreitenbach, Switzerland) occasionally takes the divide-a[...] Tactics Subscribers Read More...