Carvers, Grab Your Pumpkins!

There’s a lot of money at stake in this seasonal mall contest.

We are inching closer to Halloween and that has retail marketing teams working overtime. One U.S. mall has joined forces with one of its tenants and a media outlet to deliver an event that will put shoppers' talents to the test. This little cont[...] Tactics Subscribers Read More...

Glatt Builds Giant Worm for Book Fair

Design Studio, Visual Merchandising

The installation stretches out in one of the center’s main retail corridors.

As far as visual merchandising goes, Glatt takes the cake this month. The Swiss shopping center launched its book fair on October 6, and one of its main attractions for families who like to read is a book worm, a giant one. Acting as a focal poi[...] Tactics Subscribers Read More...

AMP Breaks Ground with Bayfair Project

Development News, Shopping Center Business

Part of the plan is to make the Kiwi property a destination for F&B and entertainment.

AMP Capital Shopping Centres has taken another step toward making its Bayfair expansion project a reality. Yesterday, the Australian developer got the green light for its revamped A$115 million (US$87.5m) Bayfair center in Mount Maunganui, New Z[...] Read More...

Malls Add More Tricks to Halloween Treats

Entertainment, Special Events

Free candy is the draw, but there could be so much more to the annual event.

The half-term school holidays are just around the corner in the UK and a few retail destinations are about to turn into little malls of horrors. They won't limit themselves to the familiar Halloween rituals of hanging spooky decorations and feed[...] Tactics Subscribers Read More...

Digital Work Turns Visitors into 14ft. Sculpture

Technology Lab

Interactive social installation draws crowds to Ohio center.

Here's a head turner that could captivate your techie shoppers: an art installation that transforms anyone's digital picture into an imposing public work. That's what Matthew Mohr, a Parsons MFA graduate, did with "As We Are." The commissioned s[...] Tactics Subscribers Read More...

What’s Next: Digital Retailing, In Real Life

Leasing, Shopping Center Business

A new wave of tech-based and specialty service tenants has reached the Windy City.

This is beginning to look like the new normal; non-traditional and primarily online retailers seeking a home in brick-and-mortar destinations. In Chicago, they have found a shopping center team not only willing to work with them, but also ready [...] Tactics Subscribers Read More...

Retail Relations, the Canadian Way

Community Relations, Pop-Up Stores

Uniqlo gives pop-up customers the choice to pass their free gifts on to others.

This pop-up's name says it all: The Welcome Store. Japanese fashion retailer, Uniqlo set it up last month in the city of Toronto to connect with the community in which it made its local market debut just a year ago. The purpose was to show its a[...] Tactics Subscribers Read More...

Kids Take Over The Mall

Community Relations, Community Room

Image credits: Kids Take Over the Mall

Students step into the boardroom for their first retail work experience.

There is a lot that goes on behind the scenes at a busy shopping center, and a group of elementary school children in the UK caught a glimpse of the ongoing work yesterday. Taking part in a national initiative held during the Revo council's Reta[...] Tactics Subscribers Read More...

Anyone Up for a Late-Night Meal?

Food & Beverage, Sales Promotions & More

Aussie center extends its opening hours and invites its customers to dinner.

Now that Greenwood Plaza has revitalized its Atrium Food Precinct, it needs to do everything it can to influence consumer behavior and inspire local foodies and anyone who enjoys a nice meal out to put its property at the top of their lists. One[...] Tactics Subscribers Read More...

Malls, Retailers Get Ready for the Games

Community Relations, Community Room, Sales Promotions & More

The COC has jump-started its PR machine as the countdown to PyeongChang 2018 begins.

Uncertainty is a word that's been associated with the past few Olympic Games, and the upcoming ones will be no exception. But despite safety and logistical concerns, come the opening ceremonies in PyeongChang, South Korea, on February 9, winter [...] Tactics Subscribers Read More...