Millennials Will Dig this Tram Depot Food Hall

Development News, Shopping Center Business

Mirvac turns the heritage-listed Rozelle Tramsheds into a destination hall for shoppers seeking new food experiences.

If you had to draw a list of criteria necessary to get 'eco-tainment' focused Millennials excited about a shopping center project, Mirvac's Tramsheds would tick many of the boxes. Located in a restored heritage-listed Glebe depot, it's about to [...] Read More...

Art for All at Westfield Palm Desert

Community Relations, Community Room

Partnership with CVAS opens mall doors to visual artists, musicians, emerging retail brands, and more.

Self-expression isn't the exclusive privilege of artists whose works make it into major galleries. It belongs to anyone who dares to do it. Residents of Palm Desert, California, are lucky enough to have a permanent space that can spark and suppo[...] Tactics Subscribers Read More...

Fashion & Festivals: Summer in Montreal

Sales Promotions & More, Seasonal Giveaways

MEC heads toward another season of fashionable fun in the sun with daily giveaways.

This has been a trying spring for fashionistas in the French-Canadian city of Montreal. Warm and sunny days followed by snow and sleet—Mother Nature's indecisiveness has left shoppers hesitating to splurge on a new seasonal wardrobe. The Montr[...] Tactics Subscribers Read More...

Almighty Dog Honored at Cottonwood Mall

Celebrity Chefs, Food & Beverage

New Mexico shopping center sets the stage for an open-air battle of chefs.

Americans like their dogs—the furry ones and those that end up on their plates once the BBQ season arrives. That gave the marketing team at Cottonwood Mall an idea: why not celebrate both in one go? It plans to do so on June 11 when it hosts i[...] Tactics Subscribers Read More...

Mini Medics to the Mall Rescue

Community Relations, Community Room

Little Lifesaver Education Victoria takes its emergency response workshop to Bendigo Marketplace.

Ask eight-year-old children to load some game apps on your mobile phone and they'll do it in a jiffy. Ask them to tend to a friend's bleeding finger and they might not be so competent. Australia's Bendigo Marketplace and Little Lifesaver Educati[...] Tactics Subscribers Read More...

The Mall Paints the Town Pink

Community Relations, Community Room

Shoppers pitched in to help create the UK center’s flamingo-themed parade float.

Pink Flamingos? No, this isn't Florida but a city in the UK. Locals had The Mall Luton and themselves to thank for that as they recently watched the shopping center's giant flamingo-themed float go by in the parade that marked the 40th anniversa[...] Tactics Subscribers Read More...

Nickelodeon Coming to intu Lakeside

Development News, Shopping Center Business

Deal with Parques Reunidos, Viacom will lead to new family entertainment center.

SpongeBob SquarePants, Dora The Explorer and other popular cartoon characters will get their own permanent space at intu Lakeside near London, UK. intu has reached an agreement with leisure park operator Parques Reunidos and Viacom International[...] Tactics Subscribers Read More...

WithMe Rethinks Retail at Macerich Center

Technology Lab, Technology News

Century 21 Department Store will pop up at Santa Monica Place for six weeks.

Santa Monica Place might have to come up with a new leasing category to keep track of its latest incoming tenant's performance. E-tailer, pop-up, high-tech entertainment venue, flagship store—WithMe is all of that, and it's debuting today at t[...] Tactics Subscribers Read More...

Facebook Leads Shoppers to $2 Food Trail

Customer Service

Aussie destination gets social in attempt to attract record crowds to bi-annual event.

Sunnybank Plaza and Sunny Park Shopping Centre have already bumped up the number of restaurants and vendors that will participate in the annual $2 Food Trail Winter Edition to more than 40. Now the Brisbane, Australia, retail and leisure destina[...] Tactics Subscribers Read More...

What Does Your Mall Smell Like?

Design Studio, Visual Merchandising

Fleurs de Ville installation adds a hint of fragrance and touch of color to two Ivanhoé Cambridge malls.

Spring is what the marketers at Mayfair Shopping Centre and Oakridge Centre would say, and with good reason. The two Ivanhoé Cambridge properties on Canada's West Coast have welcomed the new season with the inaugural Fleurs de Ville exhibition.[...] Tactics Subscribers Read More...